JUNE DAIRY MONTH 2022 CELEBRATIONS HELD IN FORT PORTAL TOURISM CITY
June Dairy Month is an annual event celebrated worldwide to pay tribute to all players along the dairy value chain for their contribution towards providing fresh wholesome milk and milk products for all people to enjoy.
It first became part of an American culture in 1937, in appreciation of the dairy industry given its numerous contributions in society and for promoting consumption of milk. Later, the campaign increased to not just promoting milk but all dairy products.
The programme was a success and most likely contributed to the American culture of drinking milk. The American dairy association became the leader of campaigns for June dairy month and began to involve communities and businesses nationwide. June dairy month is now a tradition all over the world where countries celebrate in the month of June.
This year's theme was “Increasing quality Milk Production and Value Addition for Employment and Wealth’’ The activities to commemorate Regional June Dairy Month Event were held at Booma Grounds, Fort portal Tourism City from 22nd –23rd June 2022. The activities included; exhibition of products, technologies and services along the dairy value chain, media talk show at Voice of Tooro, Corporate Social Responsibility that involved sharing milk products with patients in Paediatricc and Maternal Wards at Buhinga Regional Referral Hospital, babies at Tooro Babies Home, pupils primary schools; i.e. Banyatereza Memorial Preparatory School, Buhinga P/School and Kazingo P/School, Primary school quiz among competitions and award of prizes, handing over UNBS certificates to Small Scale milk processors, sharing milk and milk products with farmers and the general public.
The Chief Guest who was the Minister for Agriculture, Animal Industry and Fisheries, Mr. Frank Tumwebaze who was represented by the Deputy Mayor for Fort Portal Tourism City, Mrs. Marunga Stella.
Key partners involved
The celebrations were organized in Partnership with SNV and Fort portal Tourism City Leadership. They were also supported by dairy processing plants that included; Pearl Dairy Farms Ltd, Amos Dairies ltd, Lakeside Dairy, GBK Dairy products, Vital Tomosis Dairy, Small Scale processors that are supported by Yoba for life, dairy cooperatives and individual milk traders among others
Achievements of the celebrations
i. Served milk and milk products to over 100 pregnant mothers and 80 children at Buhinga Regional Referral Hospital
ii. Distributed milk and milk products to over 60 vulnerable children at Tooro Babies Home, an orphanage facility in Fort portal City
iii. Served milk and milk products to over 5,000 pupils at Banyatereza Primary School, Buhinga Primary School (both located in Fort Portal City) and Kazingo Primary School (Located in Kabarole District)
iv. Exhibition of dairy products, technologies and services by 20 stakeholders that included dairy farmers, milk processors, inputs and equipment suppliers, pasture seeds/planting materials suppliers, water for production providers, financial institutions, Insurance companies, telecommunication companies, Government agencies, NGOs engaged in the dairy industry.
v. Presentation of educative skits and poems on milk production, milk quality, safety and value addition by pupils of the three primary schools and Nyakasura School in line with the day’s theme of “Increasing Quality Milk Production and Value Addition for Employment and Wealth’’
vi. Held a Radio talk show at Voice of Tooro where an estimated 500,000 people got the message of increasing milk production, value addition and milk quality maintenance as well as the benefits of milk consumption.
vii. Sensitized over 5,000 pupils in the three primary schools visited on the benefits of milk to school going children
viii. Served milk and milk products to over 10,000 members of the community
ix. The visibility of DDA and the dairy industry at large was enhanced in Fro portal Tourism City and awareness was created to over 10,000 people who went off their businesses to see what the band procession in Fort portal City was all about and later turned up at Boma play grounds to follow the celebrations and consume the milk that was being served.